Heather Huddleston is co-founder of Business Infusion, Inc. and her biggest cravings in life have always been to continually learn and to teach and support others with her attained knowledge and skillsets to assist in bettering their “current” situation, whatever that may be. After obtaining her BS Degree in Resort and Lodging Management and Tourism from CSU Chico she worked the next 20 years as an Executive Sales Manager, Assistant Director of Sales and Marketing, and Director of Marketing within the hospitality and tourism and education and coaching arenas. She decided to embrace the technologically-changing environments around her and obtain a secondary degree in Media Arts, plunging her head first without fear into all things web, graphic design and CRM. Layering this enhanced technological skill set over her existing sales and marketing background, Heather has been able to help individual businesses understand the profit potential of their business through the use of an enhanced web presence, proper lead capture system and CRM implementation. Collaboration with her business partner Ruth Ann in all things technology, profit, and marketing has cultivated some amazing projects and ideas. With the launch of: www. marketinginfusion.co Heather and Ruth Ann brought to multiple industries a much needed piece in any small businesses marketing tool belt; a “kit” that contains an entire year’s worth of promotional collateral and ideas to “Get Noticed” and to “Get the Word Out” without a weighty price tag, only $395 for the entire kit. Simply download, edit and print and your promotion is on its way to bringing you bottom line profit. Another sacred cow, or should I say “PIG,” that Heather and Ruth Ann are passionate about is helping companies understand the true power of operating with a focus on profit. Hence was born the book “Profit Pigs Are Green” www.profitpigsaregreen.co , a one-stop-shop book for understanding all things profit related. The book includes quick tips on things to start today to help every business owner understand and improve their bottom line and ‘bring home the bacon.’ Heather’s zany sense of humor keeps things “real” and down to earth in her world. When she is not “geeking-out” researching and understanding new technologies, she is enjoying time with her husband, trying out a new recipe (or devising one of her own), taking a yoga class, researching a new place to travel and explore and reading, of course.